Search Engine Optimization is the best way to get your commercial website online traffic. The higher you rank on Google and other search engines like Bing, the greater web traffic you get. This simple idea can be difficult to convert into practice. There are tons of things about SEO which need to be streamlined into an effective strategy. From tools to techniques to trends – everything matters!
A lot of businesses engage SEO specialists or outsource their business requirements. But not all of them get the quality SEO work the deserve. Now, to be fair, SEO does have a basis in web design. And if the web design is bad or not SEO-friendly, then other SEO activities will not be very rewarding. So, as an agile online business, you should first check if have an SEO-friendly web design. Here are some things you can do to check this.
7 Signs of a Bad SEO Web Design
- Incorrect or inefficient protocol.
- Improper Indexing of domains and subdomains.
- Technical outdating
- Incomplete or bad SEO URLs.
- Inefficient page level optimization.
- Unnecessary or inadequate internal linking.
- Unoptimized on-site content.
If you have 2 or more of these issues, then you are probably going to suffer a reduced SEO efficiency. So, before you go and get a full-service SEO package for your business, get your web design fixed. The following are some of the key attributes of SEO-friendly responsive web design:
7 Essential Aspects of a Responsive Web Redesign for Enhanced SEO
Retain the Old Website
Web design and redesigns take a fair deal of time depending on the scale of your website. So, in the time that your new website is being developed, you should keep the older one online. This will ensure that you keep getting traffic and there is no downtime for your business’ online portal.
Technical Site Audit
A technical site audit is concerned with the code aspect of your website. There are certain tools like Deepcrawl which isolate and identify core glitches or errors on your website. These technical redundancies need to be eliminated before the new website can be uploaded onto the server. This will ensure that your redesigned website performs better than before and can take full benefit of the new optimizations.
When your website is redesigned, you can have individual pages correlating with your old website redirect to new ones. So, for example, if you have a webpage dedicated to linen sheets in the old website, the new SEO web redesign page should get its traffic. Also, it is important to keep in mind that once this relay is established, you should delete the old pages gradually.
The XML sitemap is essentially a directory to all your webpages formatted in the proper order. Before your web redesign services are concluded, the XML sitemap for the new website will need to be uploaded to Google. You will also need to update the sitemap to any other search engine you have considered.
The individual pages of your website are all important in creating the cumulative SEO value of your website. So, during an SEO-friendly web redesign, all pages must be catered to individually. This will help optimize the overall framework of the website. Now, there are many related aspects to this entire process like implementing call to actions, updating internal links and backlinks and reviewing content quality for optimal SEO output. Doing this will require a whole team to you should choose your redesign company wisely.
Where Can You Get Best SEO-Friendly Redesign Services for Your Business?
6ixwebsoft is a premier web design and development company which offers SEO friendly custom web redesign services to clients. Our team of expert designers are well-versed with all the critical aspects of a web redesign. Whether you have an ecommerce website or a service-oriented online platform, we can help you grow your digital footprint bigger. All of this begins when you take our SEO friendly responsive web design services. Trust us to deliver a cutting-edge web redesign that streamlines your entire digital output. Contact us now!