Planning to take your business online but not yet decided which website platform is best for your online store? If you are still confused that Shopify is better or WordPress, then it is best to go through this complete review 2019.
No doubt, eCommerce has exponentially grown in the last few years and has become an integral part of every business. Whether you are a beginner or an existing one, starting up an eCommerce business has never been an easy task as there are several things that you need to understand and decide upon. But one of the most important things is choosing the right platform to develop your eCommerce website.
Whether Shopify or WordPress is best For You?
With various platforms, WordPress and Shopify are the most common platforms to start an online store. Both of these eCommerce platforms come up with their limits and features but ensure an efficient interface to start your business online. However, many users are still stuck with the question of whether WordPress is best or Shopify? Therefore, to help you make the best decision, this blog has compared the major features of these two platforms.
What is the Difference Between Shopify and WordPress?
In simple terms, Shopify is known as a “Website Builder” which means that people who have no technical knowledge can build their website at Shopify on their own. It offers a range of templates that can be easily customized to meet your specific business needs. You can develop an online store without using any designing skills, technical skills and resorting to coding. Besides, it is a complete hosted solution where you can run everything on Shopify’s server. Moreover, as Shopify is a “SaaS” tool, you don’t need to own a copy of this software. By paying a small amount of monthly fee you can keep your website live.
Also read: Best E-commerce Development Platforms for 2019: Shopify vs WooCommerce vs Magento vs Prestashop
On the other hand, WordPress is a little different. It usually comes in two different versions – WordPress.com and WordPress.org. WordPress.com is just like Shopify (SaaS) tool and works the same as a website builder. You pay a monthly fee and you will get access to a broad range of features that could help you develop the best eCommerce website. Whereas WordPress.org is a piece of software that you need to download and install on your web server. Self-hosted WordPress can meet nearly any website design requirement via the installation of the right plugins.
Features and Limits of Shopify/WordPress
Pros & Cons of Shopify
Users would not require any coding and technical knowledge while developing a website on Shopify but if you need to change your theme, you will have to reformat your content.
You can cut down the hosting and security fees but you need to pay small monthly fees to keep your website live.
It is a purpose-built eCommerce platform, you will find everything ready at Shopify. However, it is not as basic as a drag-and-drop platform.
Develop e-commerce portal on wordpress->>
Pros & Cons of WordPress
On the contrary, it is more user-friendly and can be customized as per your business needs. However, it requires rich technical knowledge and skills to access the features of this platform.
It can be easily accessed with the help of online resources but the WordPress store is quite expensive to maintain. You need to secure things like hosting, security and domain.
Which Platform is More Easier To Access?
Without a doubt, Shopify is a winner! Unlike WordPress, you don’t need to have a strong skill set to understand the coding and not even need to install extra software. Shopify comes with built-in features that necessary to run an eCommerce website.
Which Platform Has Best Theme and Templates?
Shopify has around 70 themes for you to pick from. However, 10 of these themes are free to use whereas 60 are paid. It might add extra cost to your web development but its a one-off investment that brings life to your website. The important part is, all these templates are mobile responsive.
However, when it comes to choice, WordPress blows Shopify by offering more than 1000 themes, although just for eCommerce. There are plenty of more options that you can explore and choose from to give a perfect face to your online store.
What Tools and Features Both Platforms Offer You?
Well, tools and features are everything on your eCommerce website. While Shopify has its in-house store to buy tools whereas WordPress relies on the features provided by the third-party plugins.
Shopify has hundreds of eCommerce features including discount codes, abandoned cart recovery, and multi-channel integration. On the other hand, WordPress doesn’t have any eCommerce features to offer you.
Shopify Vs WordPress: Which is SEO Winner?
SEO is the shortest and most effective way to enhance your website’s visibility on search engines like Google and Bing. Shopify can allow you to do SEO in several ways by adding specific titles, descriptions, metadata, and customized URLs that can easily crawl in search engines. Whereas in WordPress sites, you don’t need to learn the SEO tricks as it is done through external plugins.
Customer Help and Support at Both Platforms
There is no match of Shopify’s customer care and support system. The experts are available round the clock and can easily reach the experts in a variety of ways including phone, email, live chat or onsite help center. And the depressing part about WordPress is that there is no direct help for the WordPress Users. There are only resources such as forums that can give you support.
